Influencer marketing Campaign Strategy Affiliate Programs Creator Discovery Performance Marketing Revenue attribution Growth UTM tracking ROI Brand Positioning Content Strategy Marketing Automation Influencer marketing Affiliate Programs Creator Discovery Performance Analytics Campaign Strategy Revenue attribution Growth UTM tracking ROI Brand Positioning Content Strategy Marketing Automation

Brands & categories we understand deeply

A decade of expertise. A fresh start by design.

We didn’t start Pansy Purple because we stumbled into marketing. We started it after 10 years of working inside agencies, brand teams, affiliate networks, and growth functions – and seeing firsthand what works, what wastes budget, and what most agencies get wrong.

Most agencies grow fat on retainers and stop asking hard questions. We’re building Pansy Purple as the agency we always wished existed – small enough to be obsessively focused on your results, experienced enough to know exactly what levers to pull, and honest enough to tell you when something isn’t working.

We’re at the beginning of our journey as an agency. But the experience we bring to every client engagement is anything but entry-level.

10+
Years of Hands-On Experience

Across performance marketing, growth strategy, affiliate programs, creator marketing, and digital transformation — before the agency was born.

Average ROAS Delivered

From campaigns built on real attribution – not last-click illusions or vanity dashboards.

Day 1
Fresh Eyes on Your Brand

We treat every client like our only client – because right now, you nearly are. That’s a promise we intend to keep as we grow.

Every channel. One unified strategy.

Performance Marketing

Google Ads, Meta, programmatic, and affiliate – structured for revenue, not just reach. Every rupee traced back to outcome.

Google AdsMetaProgrammatic

SEO & Content Strategy

Organic growth built on intent – keyword strategy, technical SEO, content architecture, and publishing that earns authority.

Technical SEOContentAuthority

Creator & Influencer Marketing

Vetted creator campaigns across nano to mega — tied to UTM tracking and revenue attribution, not just views.

InstagramYouTubeLinkedIn

Affiliate Programs

Full-stack affiliate program design and management – commission structures, partner onboarding, real-time dashboards, and payout automation.

D2CSaaSE-commerce

Social Media & Community

Platform strategy, content calendars, community management, and paid amplification – built for brand equity and conversion alike.

InstagramLinkedInX

Marketing Automation & AI

Workflows, CRM integrations, email sequences, and AI-powered tools that reduce manual work and let your marketing run while you sleep.

ZapierHubSpotAI Workflows

A structured process, Predictable outcomes.

We follow a rigorous four-step methodology on every engagement. No guesswork, no “let’s see what happens.” Every campaign starts with clarity and ends with accountability.

01

Discovery & Strategy

Deep-dive into your brand, audience, and goals. We build a custom growth blueprint before spending a single rupee.

02

Channel Architecture

We map the right mix of paid, organic, creator, and automation channels – unified under one performance framework.

03

Execution & Optimisation

Campaigns go live with real-time monitoring. We iterate weekly, not quarterly – catching wins and cutting losses fast.

04

Reporting & Scale

Full attribution reporting with clear recommendations. What worked, what didn’t, and exactly what we do next.

We think like founders, not vendors.

We’ve sat on the brand side. We know what it’s like to defend a marketing budget in a board meeting. That perspective shapes everything we do.

01
Founder-level accountability

You speak directly to the people doing the work – not account managers reading from a deck.

02
Revenue-first thinking

Every channel, every campaign is evaluated on one metric: does it drive measurable business outcomes?

03
Full attribution stack

UTM tracking, multi-touch attribution, and live dashboards – so you always know what’s working and why.

04
Honest about what we can’t do

We don’t oversell. If a channel isn’t right for your brand, we’ll tell you – and recommend what is.

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